Cover letters that get you the interview
TO begin with, let me define a cover letter. It is a letter that accompanies your résumé and introduces you, highlighting your reasons for sending the résumé to the particular employer. A covering letter must accompany ALL non-electronic résumé postings. For e-mail, you should substitute the cover letter with a short introduction in the body of the e-mail. So, why send a cover letter in the first place?
The role of the Cover Letter is to get the Hiring Manager to say: Hmmm... you know what, I want to meet this person for this job opening. So what should you write in the Cover Letter that will get you the nod from the Hiring Manager. To start with, remember that a good Cover Letter is not a Cover Letter at all, its a SALES Letter! Lets go through the process of building the Sales Letter now.
How to address the recipient
Address a specific recipient. Its not always easy to find the name of the specific Hiring Manager, but try to do so, if at all possible. Usually, you can just call the company and ask who the hiring manager is for a given position.
Dear Sir or Madam
To Whom It May Concern.
This lazy approach will show that you were not concerned enough to find out whom to address your letter.
Appropriate address: Dear
In the worst-case scenario, your letter could begin with Dear Hiring Manager for .
Opening - Tell why you are a Good Fit for that Job.
The cover letter must target a specific position. If youre answering an ad, its easy to target your letter to a specific job. But if youre making cold calls to employers, youll have to do some research to find out what positions are open. Try old ads for job postings at job portals and company website. Dont list several possible positions or say that youre willing to consider any position.
I am writing today to apply for the account manager position you have posted on your company Website.
I have increased the size and sales levels of my client base in every position I have held, which in turn has increased the revenues and profits of my employers. I want to bring this same success to the account position you have posted on your Website.
Paragraph 2 -Synopsis
Make a mention of academic and professional experience relevant to the job. Provide details about your professional and academic qualifications. Provide more information about how you can provide the benefits you mentioned in the first paragraph. Be sure to stress accomplishments and achievements rather than job duties and responsibilities. Expand on specific items from your résumé that are relevant to the job you are seeking. Use solid action verbs to describe your accomplishments and achievements.
Weak synopsis:I have an MBA from XYZ Business School with an aggregate of 76%. I have completed my BE in the year 2007 with 82% marks. I have worked as a Summer Trainee in ZBC Company for 2 months.
YOU are wasting stationary by just restating the résumé that does not tell anything additional.
I have a formal training in business management with a keen interest in the area of Event Management. The exceptional organizational abilities and detail orientation I deployed to conduct college festivals at my college, are directly applicable to the skills needed for event management. With exposure to interacting with corporate for fund-raising, I can prospect new business opportunities, successfully manage client relationships, give presentations, and much more.
Paragraph 3 - Relate
Tie yourself to the Job/Company. If you are answering an ad or online job posting, the specifics of your cover letter should be tied as closely as possible to the actual wording of the ad. Echo the ads words and intent.
I will like to apply for the job of Software Programmer in ABC Company.
I have a strong background in programming. I came across this opportunity with ABC Company and found it very exciting. It matches my interest and skills in the area of mobile computing and I can contribute to the success of the organization while pursuing my professional goals.
Final Paragraph - A call to Action
Set the stage for the Interview Call. You want to get an interview call do not be vague about it. Come right out, ask for an interview and then follow up. If you take this proactive approach, you are much more likely to get called for interviews than if you did not follow up.
Weak call to action:
I hope you will consider my résumé favorably and consider me for the position. I look forward to hearing from you.
Strong call to action:
I look forward to being interviewed at your earliest convenience. Thank you so much for this opportunity. If you require any additional information, I can be contacted at the phone numbers listed above.
Remember that a cover letter is the most important part in your sales package. The product is you. Like any other sales letter, you are trying to motivate a specific action. You want the employer to invite you for an interview. A well thought-out dynamic cover letter can attract the employers attention and get your phone ringing!
Writing a cover letter isn’t an easy task for many job seekers. There’s a lot of pressure because, sometimes, the cover letter is the only piece the recruiter will read. Therefore, your cover letter must be a piece of writing that describes your achievements and how you will help the company succeed.
Continue Reading Below
Additionally, you want your cover letter to illustrate how you are the best fit for the company and for the reader to believe you have the qualifications they seek. If you want to land an interview with your cover letter, you don’t want to sound vague or wishy-washy. Your cover letter should illustrate why you are the best fit and how you will help the company or organization reach success.
However, when writing the closing paragraph of your cover letter, it’s easy to have a passive voice because you don’t want to appear overconfident. For example, if you say, “I look forward to hearing from you,” that’s great — but that alone doesn’t seal the deal. The closing paragraph of your cover letter must be one of the strongest elements because it is the last impression you leave in the reader’s mind.
Here are five phrases to include in the final paragraph of your cover letter that will help you seal the deal for your next interview:
1. “I am very excited to learn more about this opportunity and share how I will be a great fit for XYZ Corporation.” Strong cover letter closings are enthusiastic and confident. You want the reader to have the impression you are truly passionate about the position and working for their company. This statement will also illustrate your ability to fit into the company culture and how your personality and work ethic is exactly what they’re looking for.
2. “I believe this is a position where my passion for this industry will grow because of the XYZ opportunities you provide for your employees.” It’s always a good idea to explain what you find attractive about working for the company and how you want to bring your passions to the table. By doing this, you can illustrate how much thought you dedicated to applying for the position and how much you care about becoming a part of the company.
3. “If I am offered this position, I will be ready to hit the ground running and help XYZ Company exceed its own expectations for success.” By adding this piece to your conclusion, you will be able to add some flare and excitement to your cover letter. The reader will become intrigued by your enthusiasm to “hit the ground running.” Employers look for candidates who are prepared for the position and are easy to train. Therefore, this phrase will definitely raise some curiosity and the reader will want to discover what you have to offer for their company.
4. “I would appreciate the opportunity to meet with you to discuss how my qualifications will be beneficial to your organization’s success.” Remember, you want to make it clear in your cover letter how the employer will benefit from your experience and qualifications. You want to also express how your goal is to help the organization succeed, not how the position will contribute to your personal success.
5. “I will call you next Tuesday to follow up on my application and arrange for an interview.” The most essential part of your closing is your “call to action” statement. Remember, the purpose of your cover letter is to land an interview. Don’t end your cover letter saying you’ll hope to get in touch. Explain to the reader the exact day and how you will be contacting them. When you state you will be following up with the employer, make sure you do it!
Remember, the closing of your cover letter is the most important element that will help you land your next interview. By crafting a strong, confident, and enthusiastic closing paragraph, you will leave the reader feeling like you could be the best candidate for the position.
How To Recruit Veterans
6 Ways Curiosity Will Help You Stand Out In Your Career
A Guide To Social Recruiting
Give Your Job Search A Boost & Avoid Blame